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You’ve Gone Mobile, Now What?
Keywords:
mobile
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MoMA
Keywords:
audience
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apps
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SFMOMA
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revenue Abstract:
This paper and presentation uses the experiences and research underway at both an art museum and a science museum to build on last year’s presentation, Getting On (Not Under) the Mobile 2.0 Bus.
Type:
Paper - in formal session Audience+: A holistic approach to developing social media guidelines for Swiss Museums.
Keywords:
Web 2.0
Keywords:
social media
Keywords:
strategy
Keywords:
audience
Keywords:
participation
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Switzerland Abstract:
The project ‘Audience+, Museums and the Participative Web’ investigates the challenges and opportunities for museums in the German-speaking part of Switzerland with regards to the use of digital social media. It is supported by the Organisation of Swiss museums and aims at developing best practice guidelines for Swiss museums.
Type:
Paper - in formal session Small Towns and Big Cities: How Museums Foster Community Online
(2010). Small Towns and Big Cities: How Museums Foster Community Online.
(, Ed.).Museums and the Web.