Museums and the Web

An annual conference exploring the social, cultural, design, technological, economic, and organizational issues of culture, science and heritage on-line.

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You’ve Gone Mobile, Now What?

Keywords: 
mobile
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MoMA
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audience
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apps
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SFMOMA
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revenue
Abstract: 

This paper and presentation uses the experiences and research underway at both an art museum and a science museum to build on last year’s presentation, Getting On (Not Under) the Mobile 2.0 Bus.

Type: 
Paper - in formal session

Audience+: A holistic approach to developing social media guidelines for Swiss Museums.

Keywords: 
Web 2.0
Keywords: 
social media
Keywords: 
strategy
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audience
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participation
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Switzerland
Abstract: 

The project ‘Audience+, Museums and the Participative Web’ investigates the challenges and opportunities for museums in the German-speaking part of Switzerland with regards to the use of digital social media. It is supported by the Organisation of Swiss museums and aims at developing best practice guidelines for Swiss museums.

Type: 
Paper - in formal session