The Future of Interactivity

As storytellers that love content, Second Story is adept at implementing great technology to support engaging design. However, while we seek to push the limits of what's currently possible, we also look to the future of interactivity and what it means for user experience not only for museums but consumers in general. People are moving from traditional information consumption and in this paper / session, we'll look at a number of new trends and their implications for the future.

As we explore these trends, we'll use examples of our own work to demonstrate the scalability of content, new ways of using HTML5 for interactive installations, and changes in sensing technologies.

A sample preliminary outline:

* HCI will increase in prevalence

- less reliance on physical screens for points of interaction (proximity, rfid, nfc)

- think in terms of stories of interactions

- design for verbs, not nouns

- Objects have meaning in the world (transition beyond QR codes)

* Mobile / Tablets are about *personal* experiences

- not a portable form factor, but a personal form factor

- the most intimate scale of experience

- incredibly rich market / opportunity

- know your audience, android vs iOS .... Metro* Specific devices matter less

- expectation that an experience immediately exists across multiple platforms

- destination of content vs utility of experience

- shared code base works primarily w/o system UI widgets

* Web Technologies aren't just for the web

- HTML5 to power screen layouts

- passing information through javascript

- scaling experiences across multiple devices* All data is transportable

- interconnected services and experiences *expect* that data is transportable

- design systems that make it easy to expose data

- aggressively address privacy issues

* Users deeply integrate w/ content & readily share

- participation lowers marketing cost

- users draw deeper ties to content