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Job: Marketing and Communications Associate, National Building Museum (DC)
The Marketing and Communications Associate will be part of the National Building Museum’s Marketing and Communications Department, which is responsible for branding initiatives, the museum’s website at www.nbm.org and its social media, marketing the museum’s exhibitions and public programs, external relations including working with the press, publications, and advertising. The department’s objective is to increase the profile, visibility, and reputation of the Museum as America’s leading cultural institution dedicated to advancing the quality of the built environment by educating people about its impact on their lives.
The Marketing and Communications Associate will need the following skill sets:
- A good understanding of marketing principles including planning, advertising, and design
- The ability to think strategically and creatively about developing and extending messaging through different promotional and communication vehicles such as direct mail, new media, advertising, graphic design, sponsor marketing, creative writing, etc.
- The ability to design, coordinate, and implement planned marketing initiatives with the intention of creating awareness among prospective visitors, sponsors, and stakeholders
- Experience with a content management system, online promotion and online content development
- The ability to work collaboratively on multiple projects with multiple stakeholders simultaneously within limited timeframes
Specific Responsibilities and Functions
- Inform, educate, and promote the museum to the media and enhance media relations overall, steward and maintain relationships with members of the press.
- Develop communications and promotional strategies, compose press releases, and outreach to local / national media.
- Create and produce print collateral including, but not limited to, monthly calendar of events, exhibition brochures, advertising materials, etc.; work closely with graphic designers and contractors.
- Develop and execute social and multimedia tactics and website initiatives that drive awareness and attendance.
- Write and edit original content for various communications efforts; manage editorial processes and production.
General Qualifications and Requirements
- Candidates should have 2-3 years experience in a promotional, marketing and media relations capacity.
- Excellent written and communication skills
- Enthusiastic, self-motivated and committed to excellence.
- Highly organized and professional demeanor.
- Proficient with Microsoft Office programs
- Working knowledge of design and desktop publishing software such as Illustrator, Photoshop, and InDesign
- Experience with new media a plus, particularly content management CMS / CRM web systems (i.e. Convio)
- Bachelor’s degree in Communications, Marketing, or a related field preferred.
Application Instructions
Interested candidates should email a cover letter, salary requirements, and two non-academic writing samples to recruitment@nbm.org. Please put your last name and Marcom Associate in the subject line. The mailing address is National Building Museum, Attn: HR-MC-MCA, 401 F Street NW, Washington, DC 20001. No phone calls please.
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