You are hereipod
ipod
Launching the MFA Multimedia Guide: Lessons Learned
Jenna Fleming, Phil Getchell and Jesse Kochis, Museum of Fine Arts, Boston, USA
Abstract
In this paper, we share lessons learned from the MFA's transition from audio guide to multimedia guide in the fall of 2010. Learnings include prototyping and evaluation; device and equipment selection; content production and content management; and operational considerations.
Keywords: mobile, iPod, audio guide, content, multimedia
Program Item Reference:
Launching the MFA Multimedia Guide: Lessons Learned Launching the MFA Multimedia Guide: Lessons Learned
Keywords:
multimedia guide
Keywords:
ipod
Keywords:
handheld
Keywords:
app
Keywords:
mobile
Keywords:
tour Abstract:
For the opening of the Museum's new Art of the Americas wing, the Museum of Fine Arts, Boston embarked upon a sweeping new program to transform the traditional audio guide into a new iPod Touch-based multimedia guide.
Type:
Paper - in formal session