Museums and the Web

An annual conference exploring the social, cultural, design, technological, economic, and organizational issues of culture, science and heritage on-line.

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information dashboards


Clicks that Count: Achieve and Measure Online Success with Google Analytics & AdWords (Google Analytics Custom Dashboard Workshop)

Keywords: 
analytics
Keywords: 
metrics
Keywords: 
google analytics
Keywords: 
information dashboards
Keywords: 
reporting
Abstract: 

Since its introduction in 2005, Google Analytics has become "the most widely used website statistics service, currently in use on around 57% of the 10,000 most popular websites" (http://en.wikipedia.org/wiki/Google_Analytics).

Type: 
Workshop - full or half day