Kathi Kaiser, Centralis, USA, Tanya Treptow, Centralis, USA
Next, we’ll head over to a local museum near the conference venue to evaluate a mobile app in the galleries, in real time. By role-playing the parts of the visitor and the evaluator, participants will gain direct experience with how to assess usability, explore the fit between the digital interface and the physical environment, and identify opportunities to improve the overall experience.
After testing the app at the museum, we’ll return to the conference and debrief about what we learned, both about the design of the mobile app and about the experience of evaluating it. Attendees will leave the workshop armed with a new method for understanding the role of digital interactives on the visitor experience in their own institutions.
This workshop is a concentrated interactive learning exercise inspired by a graduate class (Usability Evaluation Methods) taught by one of the presenters at the Institute of Design at the Illinois Institute of Technology. Course materials have included: Krug, Steve. (2005) Don’t Make Me Think: A Common Sense Approach to Web Usability, New Riders. Krug, Steve. (2009) Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems, New Riders. Rubin, Jeffrey and Chisnell, Dana. (2008) Handbook of Usability Testing: How to Plan, Design and Conduct Effective Tests, Wiley. Both presenters will also draw upon their extensive experience with usability testing across a wide range of industries and products to share concrete examples and practical considerations.
Register here for the Museums and the Web 2015 Conference and for the workshop A Crash Course in Evaluating Museum Mobile Apps (With Field Trip!)