Is there an animated gif for that? Opportunities for sharing collections on social sites.

Lightning Talk
Paul Rowe, New Zealand

Social sites like Facebook, Tumblr and Twitter present new opportunities for museums to share their collections and start discussions around them. Each site allows the museum to reach a different audience.

What should your museum consider when using a social site? Are some sites better suited to particular activities? This presentation gives a summary of the popular social sites, highlighting examples of museums making good use of each one for sharing their collections and offering practical tips on managing museum social media accounts.