Formative Evaluation Techniques for Film and Beyond

How-to Session
Dave Eresian, USA , Ryan Wyatt, USA

Published paper: Formative Evaluation Techniques for film and beyond

This paper describes practical strategies and creative techniques for conducting evaluative research on a budget – including starting with the end in mind, taking an iterative approach, investing in creating activities and props, and leveraging off-the-shelf tools. It shares techniques used in the formative evaluation of the California Academy of Sciences planetarium film Earthquake.