Bibliography

Title:Tactics and Decision Making for Successful Museum Digital Projects
Authors:Andrew Lewis
Type:Paper
Publication:Museums and the Web 2013: Selected Papers from an International Conference
Editors:Nancy Proctor and Rich Cherry
Publisher:Museums and the Web LLC
Published:Silver Spring
Year:2013
Abstract:

This paper discusses what tactics and decision-making mean in practise within museum digital technology projects. It offers practical suggestion for tactical approaches drawn from the author’s twelve years of experience managing digital projects and services. Museum culture is compared against digital trends, and tensions discussed. This is followed by a more detailed review of potential tactics for real-life museum environments, to address typical organisational culture and scenarios. Field Analysis is discussed as a practical technique to consider project barriers and to identify where tactical decisions can reduce their impact. Finally, there is a review of the common phases of projects and where different types of challenge tend to occur within them.